LAUNDRY DAY
Crafting a Beer Brand That Celebrates Casual Moments and Community Connection
In the bustling craft beer market, Laundry Day is carving out its niche as the go-to brew for easy, laid-back sipping. With a mission rooted in community and casual enjoyment, this new brand combines vintage flair with vibrant colors, making it impossible to overlook—whether on a store shelf or at a local bar.
Building a Brand for Connection and Enjoyment
From the outset, our goal was to create a brand that mirrors the high-quality, naturally crafted flavors of Laundry Day’s beer while emphasizing its social, community-driven ethos:
- A cohesive brand deck featuring a playful logo, custom typography, and bright, attention-grabbing colors that bring a vintage yet modern appeal.
- Comprehensive packaging and collateral, ensuring every interaction—from purchasing a six-pack to seeing it on tap—feels consistent, fun, and inviting.
- Lifestyle-focused messaging that resonates with the idea of sipping in cozy, relaxed settings—because every day can feel like Laundry Day.
Buzzing Ahead of Launch
Even before hitting the market, Laundry Day is turning heads within the industry, recognized for its unique brewing methods and commitment to creating a community-centric experience.
In a world overflowing with options, a memorable brand identity makes all the difference. If you're looking to craft a brand that stands out and builds connections, let’s chat about how we can bring your vision to life.
